Foolproof training courses
to increase ticket revenue

A message from
Steve DeLay

Our Courses

Group Sales Superstar

Group Sales Superstar is a proven method to dramatically increase group sales. It will teach a salesperson how to find the right group leader, what questions to ask, how to make the right recommendation, handle objections, make the sale and finally how to get the renewals and referrals along the way.

B2B Ticket Sales Superstar

Selling tickets to businesses takes specific skills and training. This program teaches a salesperson how to get an appointment with any top-level executive, how to make an effective ticket sales presentation, recommend the right product and successfully develop relationships across your community’s business landscape.

Digital Ticket Sales

Our Digital Ticket Sales Agency is designed for teams who want help selling more tickets via email marketing and digital advertising.


Inside Sales Superstar

Inbound and outbound calls to Joe Fan have their own unique approach. In these Modules, we will teach various strategies to help your Inside Sales team succeed in selling more tickets.

Sponsorship Strategy & Tactics Online

Our Mandalay teams set records for sponsorship sales in every market we were in. We’ve taken The Ultimate Toolkit – Sponsorships and turned them in to online classes to teach you exactly how you can maximize sponsorship revenue for your team in your market.

The Ultimate Toolkit

One of The Ultimate Toolkits (Tickets or Sponsorships) is being used by nearly 80 minor league teams. If you’re looking for new ideas and new strategies to dramatically ramp up your ticket sales, these can do it for you.